Client: JetBlack Cycling, Australia
Brief: To redesign their existing website, to add in full e-commerce functionality and integrate with their CRM and ERP platforms.
JetBlack Cycling is an Australian-based company that designs, develops & distributes cycle products for road riders, mountain bikers, triathletes and recreational cyclists.
The team at JetBlack had an existing website running Shopify but wanted to be able to expand and customise their website more easily as the company grows. We designed and built their new website using WordPress, using Elementor and running Woo Commerce.
For the website launch, the site is running in catalogue mode initially, then full e-commerce functionality will be implemented down the track.
The design was inspired by the company’s existing clean black, orange and white branding. We utilised full-width, responsive design to make sure that the website has great impact – which was greatly enhanced by the strong imagery and video content supplied by JetBlack.