Client: Nordavia Bakeshop, Wanaka Brief: To create a logo for a new artisan bakery business that would incorporate some key elements (reindeers, hearts) while also portraying a sense of sophistication and a high-end product. Nordavia was a bakeshop in Wanaka, specialising in authentic Scandinavian baked goods. The owners Pete and Zoe, had clear ideas about what the logo should incorporate, however whenever these ideas were presented to them in a complete logo form they realised that there was too much going on. We pared back their ideas, and si..