New Google Algorithm Will Reward Responsive Websites - Are You Ready? | Envy Web & Design Rotorua
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New Google Algorithm Will Reward Responsive Websites - Are You Ready?

New Google Algorithm Will Reward Responsive Websites - Are You Ready?

On April 21, Google are releasing a new algorithm that will reward mobile-friendly websites.

"As more people use mobile devices to access the internet, our algorithms have to adapt to these usage patterns."

Google announced the change on its Webmaster Central Blog in February. The major change is that more mobile-friendly websites will be favoured in search results

"Starting April 21, we will be expanding our use of mobile-friendliness as a ranking signal. This change will affect mobile searches in all languages worldwide and will have a significant impact in our search results. Consequently, users will find it easier to get relevant, high quality search results that are optimized for their devices."

Google is going to priorotise mobile-friendliness. It means that if your site isn't fully optimized for mobile devices, you will likely take a hit to your ranking on mobile searches.

To check if your website is mobile-friendly, you can use an online checker - like this Google one or this one.

If it isn't, and you want to have a website that is mobile-friendly, please contact us to find out how we can help you build a responsive website - most favoured by Google, as it assists it in indexing the content.

We may be able to offer you an update to your existing website, or can talk to you about developing a new, modern site.

 

By Michelle Veysey
Posted: 4/18/2015 3:07:00 PM