Business Card Design - Che Orton | Envy Web & Design Rotorua
LoadingLoading ...

Business Card Design - Che Orton

Business Card Design - Che Orton

Client: Che Orton, Musician, Hamilton

Brief: To create eye-catching modern business cards to promote himself and his band.

Che Orton is an international entertainer and Elvis impersonater specailising in Rock’n’roll/Rockabilly/Country music and based in Cambridge, New Zealand. He has been performing professionally for over 14 years and has travelled throughout New Zealand as a solo artist and in professional tribute shows.

Che wanted us to create some new business cards that he could use to promote himself to the corporate market;  that would represent him and his music in a professional way.

We used a photo of him and his logo as the main graphic features of the card. Studies have shown that people are more likely to hold onto a coloured card longer than a simple black and white one, so filling both sides with eye-catching imagery will give his card more staying power.

"On average, prospects will keep a colour card 10 times longer than a standard card"

Fonts were kept simple to match to tone and style of the logo.

By Michelle Veysey
Posted: 2/5/2015 11:39:00 AM